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Sunway & KLM take agents to Amsterdam to see AMA Rivercruises

29th September 2017 - 10:50am

Grainne Caffrey and Rowena Shanley (both Sunway)

Grainne Caffrey and Rowena Shanley (both Sunway)

Shane Cullen ( and 15 members of the Irish travel trade flew to the city of Amsterdam for a whistle-stop tour and an opportunity to enjoy the treats available onboard AMA's five-star AmaPrima River Cruise Ship. The group took in a tour of both Amsterdam and KLM’s main hub, Schiphol Airport. This airport has a huge array of amenities available to the connecting or the direct traveller and caters for every demographic. It hosts numerous rest and relaxation areas as well as an extensive choice of restaurants and a broad range of retail therapy for every budget. In fact, the general consensus was that the airport felt more like a high-end shopping centre than your typical, stressed filled airport. KLM has upped the ante when it comes to providing family-friendly facilities. 


There is an impressive baby care centre for infants. This quiet area includes family booths with inbuilt cots for infants, comfy couches, baby changing areas and bottle warmer station complete with microwaves. For older children, the airport hosts an interactive Nemo science museum. There is a stylishly designed library for all ages. The Rijksmuseum is home to an impressive collection of 17th-century Dutch masterworks that rotates between here and its permanent location in Museumplein, Amsterdam. No matter what the connection time you will have a very pleasant experience in this hub, so arrive as early as possible to enjoy the broad choice of facilities and amenities.

KLM flies direct from Dublin to Schiphol Airport, five times daily, using their new Embraer aircraft. It boasts high fuel efficiency and is environmentally friendly. Sandwiches, hot and cold beverages are complimentary over this 90-minute flight. One of the highlights of this new aircraft is the 2 plus 2 seating arrangement on board meaning you are guaranteed either aisle or window seating. All in all, a particularly pleasant flying experience.

On arrival at the AmaPrima river cruise ship, which was currently touring the Rhine and docked at central Amsterdam (5 minutes from the heart of the city Central Station), the trade was greeted with chilled glasses of champagne to welcome them onboard. At the Chef's Table, the guests were treated to a luxurious 5-course lunch prepared with fresh, local ingredients and, as customary for dining experiences on this 5-star ship, the delectable dishes were paired with a specially selected wine. Included in the price are wine and beers with and meals (Cava with breakfast) and starting in 2018, complimentary pre-dinner drinks will also be included in guests' packages. As you would expect, service and presentation were exemplary and as river cruise ships are significantly smaller than their sister sea cruise ships (the AmaPrima caters for c.150 guests), the service, dining experience and ambience are much more intimate.


Touring the cabins, the decor is chic and modern. The rooms are tastefully designed in silvers and greys with high-end technology on offer as standard (rooms had Apple iMac computers). Being so close to the city, the views on deck are exceptional. Equally enjoyable on deck is the pool which includes a swim-up bar and decking with loungers and comfortable seating areas to soak up the cosmopolitan surrounds. Included in the package, is three options of excursions, all set at a different pace. For example, in Amsterdam, guests could choose from a walking tour, a faster-paced cycling tour or a very leisurely canal cruise. Amsterdam is a bustling city with an international atmosphere, stunning Dutch architecture with canals and bridges at every turn that caters for anyone's tastes.


For 5-star, boutique style accommodation and high-end dining (with drinks included at mealtime), numerous excursion options (no extra cost), exceptional personal service and central location, this luxury holiday is great value for money with staterooms from as little as EUR 1,359 p.p. including flights, bags and transfers. It is easy to see why this market is one of the fastest growing in the industry.

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Grainne Caffrey and Rowena Shanley (both Sunway)
Ciara MacHugh and Teresa Murphy (both KLM) with Grainne Caffrey (Sunway) and Mary King (Travel Savers) onboard the AmaPrima
Catherine Murry (Globe Travel) and Theresa Plunkett (O'Donohoe Travel)
Sean Healy (Lee Travel) and Sarah Brady (J Barter Travel)
The Irish group disembarking the luxurious AmaPrima
Boutique style cabins
Hand-picked wines complement each meal onboard
Delicious dining at the Chef's Table
Grainne Caffrey (Sunway), Mary King (Travel Savers) and Rowena Shanley (Sunway)

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