Travelbiz E-Zine
5
July
2023

Bruce Poon Tip honoured with Officer of the Order of Canada title. G Adventures’ founder recognised for services to humanity

#Traveltradetogether

Bruce Poon Tip, the founder of G Adventures, has been honoured as an Officer of the Order of Canada, making him the first person in the travel industry to receive the title of Officer in 34 years, one year longer than G Adventures has been in operation.

The level of Officer recognises ‘achievement and merit of a high degree, especially service to Canada or to humanity at large’ and surpasses the rank of ‘Member’ in the system of Canadian state orders.

Poon Tip says being invested into the Order of Canada is the most humbling honour he could receive, especially as an immigrant to Canada at such a young age.

“Canada has afforded me the gift of opportunity. This great nation took my family and I in, and has given me the privilege and means to build a business. It’s enabled me to make my ideas become a reality – creating a community that is based on giving back to others – both nationally and internationally”.

“G Adventures was founded on the ethos of changing people’s lives through travel. Combined with the work of Planeterra, the non-profit foundation I founded in 2003, we have had a huge impact on local communities around the world, using tourism as a driver of wealth distribution and poverty alleviation in some of the world’s poorest countries”.

“I accept this recognition with great pride on behalf of myself and my family. I am grateful and truly overwhelmed, and I would like to thank everyone involved in helping to make this happen for me through the nomination and recommendation process”.

“I am committed to continuing my service to Canada, as well as to the world at large. It’s my calling and my passion. This recognition means so much, as it supports the vision I believe so strongly in”, says Poon Tip.

he Office of the Order of Canada states that this honour is how the country recognises those people who make extraordinary contributions to the nation.

“The contributions of these trailblazers are varied, yet they have all enriched the lives of others and made a difference to this country. Their grit and passion inspire us, teach us, and show us the way forward,” the Office states.

His Majesty the King is the Sovereign of the Order, and the Governor General is the chancellor and Principal Companion of the Order.

The full list of Appointees to the Order of Canada as announced on June 30, 2023 can be found at this link: https://www.gg.ca/en/order-canada-appointees-june-2023.

Subscribe to our E-Zine

    More

    from latest edition

    Riviera Travel has launched a brand-new trade incentive, giving agents the chance to win their own Riviera Holiday for two worth up to €10,000
    01st July 2026

    Riviera Travel has launched a brand-new trade incentive, giving agents the chance to win their own Riviera Holiday for two worth up to €10,000

    As part of their “Book It. Win It. Take It.” campaign, the incentive is open to agents who book any Riviera Travel holiday between July 1 – July 31, 2026. Each booking counts as an entry into th...

    Read more
    Happy Canada Day from Air Canada to the Irish Travel Trade
    01st July 2026

    Happy Canada Day from Air Canada to the Irish Travel Trade

    As Canada celebrates Canada Day, the entire Travelbiz team joins Bláithín O'Donnell, Air Canada's Sales Manager – Ireland, and Bernadette Goldsmith, Senior Sales Coordinator – Air Canada Ireland...

    Read more
    Celebrity River Cruises launches Pre and Post Cruise Experiences in Europe
    30th June 2026

    Celebrity River Cruises launches Pre and Post Cruise Experiences in Europe

    Starting today, Celebrity River Cruises guests can discover even more of Europe with guided, multi-day Before and After Stays - thoughtfully curated, end-to-end destination experiences. Before a...

    Read more
    Etihad Airways Sales Communications – Important update to IATA commission
    30th June 2026

    Etihad Airways Sales Communications – Important update to IATA commission

    Please be informed of an upcoming change to our IATA commission structure.
    Effective 90 days from the date of this notice, IATA commission will be removed entirely. As a result, 0% commiss...

    Read more
    Trade’s First Night on Legend of the Seas – What a Way to Begin!
    30th June 2026

    Trade’s First Night on Legend of the Seas – What a Way to Begin!

    The excitement was palpable as Royal Caribbean officially welcomed the European travel trade and media onboard Legend of the Seas for an unforgettable first evening aboard the newest and most an...

    Read more
    Our Very Own Legend is Onboard Legend of the Seas!
    30th June 2026

    Our Very Own Legend is Onboard Legend of the Seas!

    Travelbiz's Ita Hendrick has stepped aboard Royal Caribbean's spectacular new Legend of the Seas, joining an exclusive preview sailing as a guest of Jenny Callister, Head of Sales Ireland, Royal...

    Read more