Brand USA at the Aer Lingus ‘Taste of America’ Roadshow
3rd March 2018 - 11:00am
Lucy Russell and Melanie Latham (Brand USA) met the trade in all four locations. Brand USA are featured in the Travelbiz Directory Diary on pages 174/175. As the destination marketing organization for the United States, Brand USA's mission is to increase incremental international visitation, spend, and market share to fuel the nation’s economy and enhance the image of the USA worldwide. Agents are encouraged to join the Brand USA discovery programme and become a USA specialist.
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