Travelbiz E-Zine
20
February
2025

Windstar Cruises Announces Brand Collaboration with London’s Iconic The O2

#Traveltradetogether

Windstar Cruises has today announced a new sponsorship with AEG (Anschutz Entertainment Group), the world leader in sports and entertainment. Starting in February, Windstar will become the official cruise line of AEG owned venue The O2, the world’s most popular live entertainment, leisure, and retail destination.

As the world’s busiest arena, The O2 hosts over 200 events a year and has welcomed legendary artists and comedians including U2, Trevor Noah, Adele, The Rolling Stones, Billie Eilish, Chris Rock, Madonna, Beyoncé, Drake and many more since opening in 2007. It has also been home to world-class sporting events including the London 2012 Olympics, NBA season games, UFC and the Laver Cup.

 

Windstar’s sponsorship reinforces a company commitment to supporting and working with brands in the Anschutz Corporation family. Windstar Cruises is owned by Xanterra Leisure Holding, LLC, which like AEG, is part of the Anschutz Corporation. The sponsorship brings Windstar brand exposure across the venue to reach new potential travellers for the line’s small ship cruises. Visitors to the newest Premium space, The NinetyThird by Qatar Airways, will see a Windstar ship model on display year-round.

As the third largest cruise market globally, the UK is a key growth focus for Windstar. Windstar Cruises is strengthening its presence in the region, working with The Cruise Line, which recently launched a new UK website with pricing in pounds. Itineraries created to appeal to UK travellers include a new series of three- to four-day cruises sailing roundtrip from London departing from the iconic Tower Bridge, 10-night Canary Islands cruises sailing roundtrip from Santa Cruz de Tenerife between November and February, easily accessible sailings in the Mediterranean and Greece and two seven-night Northern Europe voyages with homeports in London.

“We are thrilled to be showcasing our brand in this iconic venue and to be reaching new prospective guests for Windstar,” said Windstar President Christopher Prelog.  “AEG, The O2, and Windstar are all leaders in their respective categories, and we feel this is a great first step in a meaningful and rich collaboration.”

Nathan Kosky, Vice President at AEG Global Partnerships commented: “We warmly welcome Windstar Cruises, our newest sponsor to The O2, as they explore new opportunities for their expansion. We look forward to working together to showcase their offering to the millions of fans who visit the venue every year.”

For more information visit www.windstarcruises.co.uk

Subscribe to our E-Zine

    More

    from latest edition

    TUI Opens First Hotel Sensory Rooms
    14th March 2025

    TUI Opens First Hotel Sensory Rooms

    TUI is enhancing its commitment to accessible travel by introducing it’s first-ever hotel sensory rooms this summer, designed to support neurodivergent guests and their families.
    The TUI B...

    Read more
    Meet over 120 exhibitors at Ireland’s largest Travel Trade Shows
    14th March 2025

    Meet over 120 exhibitors at Ireland’s largest Travel Trade Shows

    The Official Irish Travel Trade Shows are taking place on Tuesday 1st April in The Metropole Hotel, Cork and on Wednesday 2nd April in The InterContinental Hotel, Ballsbridge, Dublin.

    Read more
    50% Off ALL Cruises with NCL – Book Today!
    14th March 2025

    50% Off ALL Cruises with NCL – Book Today!

    50% Off ALL Cruises with NCL – Book Today!

    Read more
    Armagh – the Orchard County
    14th March 2025

    Armagh – the Orchard County

    Promoting The First Place, Visit Armagh came to Dublin yesterday to showcase this amazing area and demonstrate just how many attractions this special corner of Northern Ireland has to offer. We ...

    Read more
    Riviera Travel – I wandered lonely as a cloud…..
    14th March 2025

    Riviera Travel – I wandered lonely as a cloud…..

    Catch our full Riviera Travel update on the all new Travelbiz Trade Partner hub here.On board Riviera Travel MS WIlliam Wordsworth, our gala evening event was glittering and fun. Suberb food and...

    Read more
    The Riviera Travel William Wordsworth experience with Travelbiz
    14th March 2025

    The Riviera Travel William Wordsworth experience with Travelbiz

    Jacinta Mc Glynn (Travelbiz) joined Carolanne O’Neill (Worldchoice), Niall Mc Donnell(Killiney Travel), Annette Hynes (Fahy Travel), Caroline O’Toole (JWT), Michelle Phelan (Barters Travel) and ...

    Read more