Travelbiz E-Zine
21
November
2023

Switzerland Tourism and Vaud welcome trade media

#Traveltradetogether

Marian Benton from Travelbiz had the pleasure of being invited by Switzerland Tourism and Vaud Promotion to a media evening in the James Joyce Room in Bewleys Oriental Cafe (to give it its full name) to learn about the canton of Vaud. With the backdrop of the Grafton Street Christmas lights and two blazing fires illuminating this beautiful room we were warmly welcomed by Myriam Ziesack, Head of Media and Communications UK & Ireland, Switzerland Tourism and Fran Lambert, Media Relations Manager UK and Ireland, Switzerland Tourism.

Myriam reminded us that the James Joyce Bar in Zurich is now home to the original bar from the old Jurys Hotel in Dame Street! Myriam then introduced Alex Herrmann, Director UK & Ireland who told us that the initiatives on which they are now focussing are year-round business, particularly in the Autumn; longer stays and sustainable tourism. Alex told us that Irish visitors to Switzerland are up 15% to date since pre-Covid and that numbers of overnight stays from Ireland have almost doubled since 2000.

Alex then handed over to Clémentine Rouan Spokesperson at Vaud Promotions. This was Clémentine’s first visit to Dublin and she gave us a very comprehensive presentation on the canton of Vaud and its multitude of attractions. Situated in the southwest corner of Switzerland and bordered by Lake Geneva and France it is the capital of Swiss gastronomy and a wine-growing region. Lausanne, the capital of the region on the shores of Lake Geneva, is the headquarters of the International Olympic Committee and home to the Olympic Museum. Just 40 minutes further along the lake is Montreux, home to the famous Jazz Festival. It hosts an excellent Christmas Market and amongst its many tourist attractions are the picturesque – and Disneyesque – Chillon Castle (Switzerland’s most visited monument) and the Chaplin Museum. There is so much to see and do in Vaud with 13 appealing destinations such as the Alpes Vaudoises, La Côte, Avenches, Estavayer-Payerne, Moudon, the North of the Canton, La Vallée de Joux, etc that one could spend an entire holiday in this region alone.

After the presentations some hot and tasty food was served accompanied by delicious Swiss wines from La Côte and Lavaux brought in specially for the occasion. A big thank you to Myriam, Alex and Clémentine for taking the time to come to Dublin with updates and especially for the introduction to the canton of Vaud – it is now definitely on my ‘wish list’.

 

Subscribe to our E-Zine

    More

    from latest edition

    Emirates Group Booking Incentive in Partnership with Jumeirah Hotels & Resorts
    23rd February 2024

    Emirates Group Booking Incentive in Partnership with Jumeirah Hotels & Resorts

    We appreciate your continued support and want to show our gratitude by offering an exclusive chance to win a Dubai holiday and more!

    Read more
    Cassidy Travel Wins Travel & Tourism Business of the Year 2024 Presented by M&A Today Global Awards!
    23rd February 2024

    Cassidy Travel Wins Travel & Tourism Business of the Year 2024 Presented by M&A Today Global Awards!

    Cassidy Travel is delighted to announce its first award of 2024 winning ‘Travel & Tourism Business of the Year 2024’ presented by M&A Today Global Awards. This award recognises the company’s alm...

    Read more
    Final destination arrivals in Cork as the Taste of America Roadshow lands in the Imperial Hotel
    23rd February 2024

    Final destination arrivals in Cork as the Taste of America Roadshow lands in the Imperial Hotel

    Sponsored by Shannon Airport and Brand USA, Taste of America trade partners arrived in the Imperial Hotel in Cork for the final leg of the Aer Lingus Taste of America roadshow.

    Read more
    Congratulations Annette McCann as Business Exhibitions announce her appointment of as Account Executive
    23rd February 2024

    Congratulations Annette McCann as Business Exhibitions announce her appointment of as Account Executive

    Annette McCann has been appointed Account Executive with Business Exhibitions Ltd., organisers of the Holiday World Shows,

    Read more
    Emirates Training – Destination NSW!
    23rd February 2024

    Emirates Training – Destination NSW!

    Joining the lovely Lisa Rabbitte (Account Manager Emirates) in Dublin on February 22nd, Jacinta from Travelbiz meets eager travel agents for an evening of networking and training on Australia’s ...

    Read more
    James Coughlan announced as CEO of Travel Department, Ireland’s leading guided group holiday company
    23rd February 2024

    James Coughlan announced as CEO of Travel Department, Ireland’s leading guided group holiday company

    James Coughlan will take over from Sara Zimmerman as CEO of Travel Department, Ireland’s leading guided group holiday company and will join the company in March.

    Read more