Travelbiz E-Zine
30
September
2025

Red Sea Global launches Shura Links, Saudi Arabia’s first island golf course

A one-of-a-kind golf experience designed by Brian Curley to deliver a unique fusion of sustainable play and exclusive coastal luxury.

Red Sea Global (RSG), the developer behind regenerative tourism destinations The Red Sea and AMAALA, has officially opened Shura Links, Saudi Arabia’s first island golf course, on Shura Island at The Red Sea.

Designed by renowned golf course architect Brian Curley and managed by Golf Saudi, the par-72, 7,400-yard course offers a distinct coastal links experience that celebrates the island’s natural topography. Eighteen holes wind through native mangroves and sweeping dunes before drifting along the Red Sea shoreline in typical links fashion. The course was designed for minimal environmental interference, reflecting RSG’s regenerative tourism values.

 

“The opening of Shura Links is a landmark achievement in the Kingdom’s pursuit of global leadership in sports and tourism. It reflects the ambitions of Saudi Vision 2030 and underscores PIF’s commitment to unlocking new sectors that diversify our economy and elevate quality of life. Situated at the heart of The Red Sea, Shura Links is more than a world-class golf course — it is a powerful realization of how this unique destination can be transformed into an engine for investment, luxury tourism, and sustainable opportunities for future generations,” said H.E. Yasir Al-Rumayyan, Chairman of Golf Saudi.

A Social Hub Anchored by a Beachfront Clubhouse

A vibrant focal point for golfers and visitors alike, the beachfront clubhouse serves as the heart of social life at Shura Links. Inspired by native flora and fauna, the clubhouse offers panoramic views across the eighteenth green and features elevated dining, retail, and relaxation areas designed to enhance the visitor experience.

“Shura Links sets a new benchmark for the game of golf in the region. It’s more than just a course – it’s a place to connect, challenge yourself, and experience the full beauty of The Red Sea. This is another proud milestone in our mission to reshape global tourism through sustainability and design, and a significant step in building Red Sea Global’s diverse sports portfolio, aligning perfectly with Vision 2030’s goal of establishing Saudi Arabia as a premier global sporting destination,” said John Pagano, Group CEO of Red Sea Global.

A Premium Golfing Experience

Highlights include:

  • Family-friendly adventure putting course, adjacent to the clubhouse and perfect for all ages and skill levels
  • Premium Callaway practice balls, used on professional tours
  • Curated golf retail boutique, offering leading brands, accessories and Shura Links merchandise
  • Elevated clubhouse experience, with exceptional dining indoors on the terrace, or by the pool
  • Expansive grass practice range and putting green, plus a fully grassed short game area
  • Tailored green fee options for 9 and 18-hole play
  • Professional golf coaching, including lessons for individuals, families, and groups, led by an on-site PGA-qualified professional

Brian Curley, Principal of Curley-Wagner Golf Design, said: “From the onset, Shura Links was designed to blend seamlessly with its natural, brilliant white, sand dunes surroundings, while delivering a one-of-a-kind golf experience. It’s a course built to challenge seasoned pros from the tournament tees, yet the ‘find your ball’ theme is also inviting for those trying golf for the first time. With Shura Links opening its doors, golfers from around the world can experience its unique character and world-class design.”

A Landmark Destination at The Red Sea

Shura Links is located on Shura Island, the heart of The Red Sea, which will begin to open to guests in the coming weeks. Phase one of the launch includes the debut of SLS, EDITION, and InterContinental hotels. It will eventually be home to 11 world-class resorts, all of which will open across the next few months. This includes: Faena; Fairmont; Four Seasons; Grand Hyatt; Jumeirah; Miraval; Raffles; and Rosewood.

As well as resorts, Shura Island is the setting for a collection of exclusive homes. The first properties available to buy on the island were announced earlier this year and will be ready for handover at the end of 2025. Residents will have access to all of the island’s entertainments, as well as its pristine beaches and azure waters, while also offering seamless access to the wider destination and iconic resorts.

Red Sea International Airport (RSI), which is situated within three hours’ flying time of 250 million people and eight hours’ flying time for 85% of the world’s population, is the gateway to The Red Sea destination. It is already welcoming a regular schedule of domestic and international flights. Most recently it was announced that Qatar Airways will operate direct flights to RSI three times a week from next month, with further air lift expected to be announced soon.

When fully complete, the island will offer guests unparalleled access to pristine natural landscapes, luxurious amenities, high-end food and beverage and retail, signature experiences and cultural programming, making it the beating heart of this world-leading tourism destination.

Noah Alireza, Chief Executive Officer of Golf Saud, said: “Through our close partnership with Red Sea Global, we reaffirm our commitment to building an integrated investment environment that positions Saudi Arabia as a premier destination where natural beauty, innovation, and sustainability converge. Shura Links is not only a showcase of this vision, but also a foundational touchpoint in creating the Kingdom’s golf tourism trail — an entryway for international visitors to experience Saudi Arabia’s growing stature as a world-class tourism hub. It stands as an inspiration to golf enthusiasts, investors, and decision-makers around the globe.”

Red Sea Global (RSG – www.redseaglobal.com)

Subscribe to our E-Zine

    More

    from latest edition

    Aer Lingus launches new routes to Turin and Geneva
    22nd December 2025

    Aer Lingus launches new routes to Turin and Geneva

    Aer Lingus has launched two new winter routes, offering customers flying from Dublin and Cork even more opportunities to enjoy a seasonal escape to some of Europe’s most enchanting destinations....

    Read more
    Avalon Waterways Welcomes Irish Agents Onboard as part of Fam Trip Programme
    22nd December 2025

    Avalon Waterways Welcomes Irish Agents Onboard as part of Fam Trip Programme

    Avalon Waterways has successfully hosted Irish travel agents onboard as part of its ongoing commitment to trade engagement, giving partners the opportunity to experience the river cruise product...

    Read more
    Start 2026 with a trip to Malta!
    19th December 2025

    Start 2026 with a trip to Malta!

    Start 2026 in luxury by escaping the cold, grey skies of Ireland with a visit to magical Malta. There is no better place to help you recover from the hectic Christmas period and cure those Janua...

    Read more
    Orient Express Unveils Its 2027 Sailing Itineraries – From the Mediterranean to Northern Europe
    19th December 2025

    Orient Express Unveils Its 2027 Sailing Itineraries – From the Mediterranean to Northern Europe

    Faithful to a heritage shaped by innovation and the French art of living, Orient Express continues its vision of exceptional travel and expands its horizons once more. After an initial season of...

    Read more
    MAKING LIFE EASIER FOR AGENTS IN 2026
    19th December 2025

    MAKING LIFE EASIER FOR AGENTS IN 2026

    American Holidays today launches its PEAKS 2026 campaign, designed to make booking easier, more rewarding and more enjoyable for Irish travel agents.

    Read more
    Aer Lingus welcomes Autism Assistance Dogs Ireland’s Golden Labrador puppies at Dublin Airport
    19th December 2025

    Aer Lingus welcomes Autism Assistance Dogs Ireland’s Golden Labrador puppies at Dublin Airport

    Paws-port at the ready: Aer Lingus welcomes Autism Assistance Dogs Ireland’s Golden Labrador puppies at Dublin Airport. 

    Read more