Travelbiz E-Zine
6
February
2024

New Turkish Airlines Language Service ‘SmartMic’ Changes the Communication Experience

Turkish Airlines has launched new SmartMic language translation devices at airports across Türkiye, offering non-English-speaking passengers to easily communicate with the carrier’s staff.

With the help of this distinctive communication experience; passengers can speak into the new device, supporting 52 languages and 72 accents, in their native tongue. The SmartMic then translates what is said into the staff member’s first language.

Via a seven-inch screen on either side of the device, both the passengers and staff members can follow the real-time conversation, ensuring passengers receive the information they need swiftly and smoothly.

As the airline which flies to more countries than any other airline, Turkish Airlines has rolled out 100 SmartMic devices throughout its home hub in Istanbul, in addition to the regional Turkish airports of Adana, Ankara, Antalya, Bodrum, Dalaman and Izmir. The devices are due to be launched in the UK shortly, as Turkish Airlines continues to invest in its passengers.

Bilal Ekşi, Turkish Airlines CEO, said: “At Turkish Airlines, we are all about connecting the world and making travel accessible to everyone. Therefore, we are excited to introduce this innovative SmartMic device, which allows our passengers to speak to our staff in their own language when transiting through Türkiye.

“We want to ensure our passengers have a smooth, seamless travel experience, whatever their nationality, and hope the SmartMic devices make their journey with Turkish Airlines even more enjoyable.”

SmartMic devices were firstly introduced by Turkish Airlines in 2023, with plans to expand their usage across its global network throughout 2024.

The flag carrier serves 129 countries and 345 destinations across five continents, and is preparing to connect its passengers to its 130th country and sixth continent with its inaugural flight to Melbourne, Australia, in March 2024.

Turkish Airlines provides direct flights from London Heathrow, London Gatwick, Manchester, Birmingham, Edinburgh and Dublin to Istanbul, with seasonal flights between London Gatwick and Antalya also available.

All flights are scheduled to allow smooth connections onto Turkish Airlines’ global network, through its hub in Istanbul, giving passengers access to top-flight destinations.

For more information or to book flights with Turkish Airlines, visit turkishairlines.com

Subscribe to our E-Zine

    More

    from latest edition

    TAP Air Portugal will begin four new routes from today and tomorrow
    01st July 2026

    TAP Air Portugal will begin four new routes from today and tomorrow

    TAP Air Portugal will inaugurate four new routes from today 1st and tomorrow 2nd July 2026, further strengthening its offer across European, island and intercontinental destinations.

    Read more
    Big News from Your Favourite Car Hire Supplier!
    01st July 2026

    Big News from Your Favourite Car Hire Supplier!

    We’re celebrating one of the biggest milestones in American road‑trip history — and giving you the chance to win just by booking Hertz.

    Read more
    Now Open – Annua Signature Hotels Unveils Gran Hotel Margalida, Mallorca
    01st July 2026

    Now Open – Annua Signature Hotels Unveils Gran Hotel Margalida, Mallorca

    Today, ANNUA Signature Hotels opens the doors to Gran Hotel Margalida, the brand’s fifth and most eagerly anticipated destination to date in the heart of Mallorca. Following the celebrated openi...

    Read more
    Virgin Voyages celebrates First Mate Appreciation Month with first ever Irish-dedicated fam trip
    01st July 2026

    Virgin Voyages celebrates First Mate Appreciation Month with first ever Irish-dedicated fam trip

    Virgin Voyages is celebrating its Irish First Mates (travel agents) throughout July with First Mate Appreciation Month. The campaign is designed to thank agents with extra incentives and exclusi...

    Read more
    Irish Ferries Launches LEGO® POP-UP Shop & Day Fares for Summer
    01st July 2026

    Irish Ferries Launches LEGO® POP-UP Shop & Day Fares for Summer

    Irish Ferries is bringing a brand-new family attraction to sea this summer with the launch of a LEGO® POP-UP shop on the James Joyce on the Dublin-Holyhead route.  

    Read more
    MSC Cruises expands trade sales team amid growth in premium/luxury demand
    01st July 2026

    MSC Cruises expands trade sales team amid growth in premium/luxury demand

    Claire Smith is now Head of MSC Yacht Club and Trade Support. Claire has been at MSC Cruises for 9 years and now oversees MSC Yacht Club sales, a key growth area for MSC Cruises, as well as Trad...

    Read more