My Emirates Pass Now Year-Round – 600+ Exclusive Offers Across Dubai!

Unlock offers at Aquaventure, The View at The Palm, La Perle and many more huge attractions with your Emirates boarding pass.

Emirates has revealed that for the first time ever My Emirates Pass will be available all year round; giving passengers access to over 600 exclusive offers across Dubai. In addition to the year-round benefits, Emirates will introduce seasonal summer and winter offers; giving travellers even more ways to make the most of their visit.

Passengers flying from, through, or to Dubai can now unlock discounts on top culinary experiences, world-class shopping experiences, unmissable leisure attractions, and tranquil luxury spas any time of the year. Whether it’s an unforgettable family trip, a relaxing couples retreat, or a solo adventure, My Emirates Pass will offer those visiting Dubai unforgettable experiences no matter the season.

Using My Emirates Pass will remain as easy as ever, passengers will simply need to show their physical or digital boarding pass along with a valid ID at participating venues to enjoy the benefits.

Passengers who checked in online and downloaded their boarding pass to the Emirates App or Wallet should remember to screenshot it before landing, as it will no longer be accessible afterward.

Unmissable Seasonal Offerings

From sun-soaked summer deals to fantastic winter treats, My Emirates Pass helps passengers unlock year-round excitement in Dubai. Emirates will roll out exclusive seasonal summer offers, running from 1st April through to 30th September, making it easier than ever to experience the best of Dubai, including the return of the much-anticipated Dubai Summer Surprises.

Dubai Summer Surprises
From 27th June to 31st August 2025, visitors can take advantage of Dubai Summer Surprises, a deal packed season filled with exciting offers and unforgettable experiences. Emirates passengers flying to Dubai can look forward to luxurious shopping, spectacular entertainment, and exceptional dining. With countless offers and surprises in store, summer in Dubai is the perfect time to enjoy incredible value and create unforgettable memories for visitors of all ages.

An unforgettable summer of memories

Whether passengers are seeking Dubai’s beautiful golden beaches, world class hospitality or cultural attractions, the city caters for all visitors. Emirates offers its passengers unrivalled means to make the most of their visit; from customised holiday itineraries to bonus Miles, Emirates continues to provide its customers with first class services.

1. Skywards Partners: Members of the award-winning, Emirates Skywards programme can earn Miles with worldwide partnerslike hotels, airlines, car rentals, retail and banking. Members can spend these Miles on reward tickets, upgrades, or even concerts and sports events. Learn more about Emirates Skywards here.  While in Dubai, people can also earn Miles with partners across the city, including the Dubai Mall, Arabian Adventures, Emirates Holidays and more.
2. Emirates Holidays: Customers can book their holiday to Dubai through Emirates Holidays. All Emirates Holidays include flexible booking options. For further peace of mind, Emirates Holidays’ dedicated 24/7 On Holiday Service team will be there to support holidaymakers at every step of the journey. When you book your holiday with Emirates Holidays, you receive bonus Miles on top of the Miles you would receive for your flight.

Emirates currently operate 14 weekly flights from Dublin to Dubai. For more information, visit emirates.com