Travelbiz E-Zine
8
May
2024

JetBlue and Etihad Airways Announce Loyalty Partnership as part of Codeshare Agreement

Qualifying JetBlue TrueBlue® and Etihad Guest members able to earn and redeem across both airlines starting 8 May 2024.

Agreement further supports Etihad’s investment in the US market following the launch of a new service between Abu Dhabi and Boston and the introduction of the A380 to the New York route.

Etihad Airways, the national airline of the United Arab Emirates and JetBlue, New York’s Hometown Airline®, today announced the addition of loyalty benefits starting 8 May 2024, as part of its long-standing codeshare partnership. The agreement between the two airlines was celebrated at Dubai’s Arabian Travel Market today.

As part of this partnership, members of JetBlue’s TrueBlue loyalty programme and members of Etihad Guest, the loyalty programme of Etihad Airways, will now be able to earn and redeem Miles in the programme of their choice when flying across the network of either airline.

This partnership complements the respective programmes’ portfolio of redemption options with Etihad Guest miles redeemable against a wide range of experiences from flights and worldwide hotel stays to converting miles into a reward card for shopping. In addition, last year JetBlue launched its new TrueBlue loyalty program, offering members more value with the introduction of tiles to track status, Perks You Pick®, expanded Mosaic levels for the airline’s most loyal customers and more ways to earn perks and status than ever before. Understanding that no two travellers are alike, TrueBlue gives customers the ability to choose the rewards that are most valuable to them and earn points whether they fly, buy, drive or shop.

The customer loyalty offerings build on both airlines’ near decade of partnership, which delivers access between New York and Boston to Etihad’s global network of more than 70 destinations and over 40 destinations across JetBlue’s network within the Americas.

Mark Potter, Managing Director Etihad Guest, said: “JetBlue has been an important partner for Etihad for almost a decade and we’re thrilled to be extending this partnership to our loyalty programmes, benefitting both of our airlines’ valued members. We look forward to welcoming and rewarding TrueBlue members.

“This also further bolsters Etihad’s commitment to the US market, following the recent launch of our direct service connecting Abu Dhabi and Boston, as well as introducing our popular A380 onto the New York route, expanding capacity.”

“As a successful partner since 2014, we are excited to introduce loyalty benefits as part of our codeshare partnership with Etihad,” said Christopher Buckner, Vice President Loyalty and Partnerships, JetBlue. “This partnership extension delivers both JetBlue TrueBlue and Etihad Guest members more ways to earn and redeem on travel, making exploring either airline’s network of top global destinations even more rewarding.”

Subscribe to our E-Zine

    More

    from latest edition

    Explora Journeys – Three ships. Seventeen visionary trade partners. One bold vision.
    22nd July 2025

    Explora Journeys – Three ships. Seventeen visionary trade partners. One bold vision.

    Explora Journeys brought its Ocean State of Mind to the serene shores of Wineport Lodge, where elegance met innovation.

    Read more
    Princess Cruises Enhances Popular Premier and Plus Packages with New Benefits
    22nd July 2025

    Princess Cruises Enhances Popular Premier and Plus Packages with New Benefits

    Princess Cruises has announced updates to its Premier and Plus packages, now on sale for voyages sailing from 2026. The refreshed packages now include additions such as extra casual dining optio...

    Read more
    Irish Travellers Flock to South Africa, Mexico Riviera and UAE for Winter Sun as Long-Haul Bookings Surge – Travel Counsellors Ireland report
    21st July 2025

    Irish Travellers Flock to South Africa, Mexico Riviera and UAE for Winter Sun as Long-Haul Bookings Surge – Travel Counsellors Ireland report

    South Africa, Mexico's Riviera Maya, and the UAE have emerged as the most in-demand long-haul destinations for Irish holidaymakers seeking winter sun in 2025/26, according to new booking data fr...

    Read more
    Expedia TAAP Empowers Irish Travel Advisors with New Tools to Boost Efficiency and Growth
    21st July 2025

    Expedia TAAP Empowers Irish Travel Advisors with New Tools to Boost Efficiency and Growth

    Expedia Travel Agent Affiliate Program (TAAP) is proud to announce the launch of several new platform enhancements tailored to support Irish travel advisors. These updates are designed to stream...

    Read more
    Etihad Airways Welcomes 20 Million Passengers and over 100 Aircraft
    21st July 2025

    Etihad Airways Welcomes 20 Million Passengers and over 100 Aircraft

    Etihad gifted couple travelling from New Delhi to visit their children in Canada, with surprise upgrades to The Residence to celebrate the milestone. Etihad’s fleet reaches more than 100 aircraf...

    Read more
    Travel Trade Sparkles with Emirates & Dubai Tourism
    20th July 2025

    Travel Trade Sparkles with Emirates & Dubai Tourism

    What. A. Night! 💃🕺 The Aviva Stadium lit up last night as Anita Thomas, Country Manager for Emirates, alongside Dubai Tourism and 17 fabulous destination partners celebrated support form the I...

    Read more