Travelbiz E-Zine
21
July
2023

An Elevated Experience – Royal Caribbean Launches Brand New Sales Tool

#Travelbizconnect #Traveltradetogether

Royal Caribbean International has announced a new tool designed to make selling the ultimate family holiday even easier – for both experienced and new agents.

Dubbed ‘My Royal Genie’, the innovative system enables trade partners to create custom digital brochures for their customers with inspirational videos and tailored content.

Available exclusively through the brand’s leading rewards and learning platform, Club Royal, partners need simply to answer a few questions on behalf of their client and the tool will deliver an interactive personalised brochure which can be sent directly to their customer – either via email or WhatsApp.

The aim of the unique tool is to help agents bring to life the incredible experiences that a Royal Caribbean cruise offers in an engaging way that can be shared with the whole family. Inside, potential travellers will find inspiration on how to make the most of their precious annual leave, both on board and in ports of call.

Stuart Byron, director of sales for UK, Ireland and Spain, Royal Caribbean International, said: “We are always looking for new and innovative ways we can support our trade partners and this new tool is the latest instalment in this mission. The tool makes it easier than ever for our partners to showcase the right holiday choice, based on their customer’s requirements, at just the click of a button.”

The interactive brochure comes with an easy-to-use dashboard, enabling travel partners to track engagement and streamline their sales strategy accordingly.

The cruise line encourages trade partners who are keen to discover more to visit myclubroyal.co.uk and sign up to one of five dedicated training sessions held across the 24th and 25th July.

 

CLICK ON THE PHOTO BELOW TO VIEW THE VIDEO

Subscribe to our E-Zine

    More

    from latest edition

    Winners notice from TPG & Shannon
    20th June 2025

    Winners notice from TPG & Shannon

    Everyone’s a Winner with the Travel Partners Group and Shannon Airport. It’s been a week since the festivities, and hopefully everyone has had a chance to recover from an evening that truly exce...

    Read more
    Agent ‘cruise champions’ celebrated at CLIA graduation ceremony
    20th June 2025

    Agent ‘cruise champions’ celebrated at CLIA graduation ceremony

    Two cruise training programmes for frontline travel agents have been successfully completed by the first cohort of graduates. CLIA introduced the six-month initiatives last year, with one focusi...

    Read more
    United Airlines Further Expands Service Between Dublin and the U.S.
    20th June 2025

    United Airlines Further Expands Service Between Dublin and the U.S.

    United Airlines today announced a further expansion of its nonstop services between Dublin and the U.S., offering its highest ever capacity from Dublin. The airline is extending the second frequ...

    Read more
    The TSN Maldives Grand Prize Goes To…….
    19th June 2025

    The TSN Maldives Grand Prize Goes To…….

    After an unforgettable run of TSN Roadshows and a week filled with excitement, the moment has finally arrived - and we are beyond thrilled to announce the winner of the dream Maldives Beach Pool...

    Read more
    Stena Line rebrands passenger lounges to celebrate Welsh Year of Croeso
    19th June 2025

    Stena Line rebrands passenger lounges to celebrate Welsh Year of Croeso

    Swedish-owned ferry company, Stena Line is re-branding its famous Hygge Lounges on its Dublin to Holyhead route to underline the connections between Scandinavia and Wales and celebrate the Welsh...

    Read more
    AKTG Launches in the Republic of Ireland
    19th June 2025

    AKTG Launches in the Republic of Ireland

    Abercrombie & Kent Travel Group (AKTG), the parent company of iconic travel brands Abercrombie & Kent, Cox & Kings, and Crystal, is now approved to operate in the Republic of Ireland, marking a ...

    Read more