Travelbiz E-Zine
8
May
2024

JetBlue and Etihad Airways Announce Loyalty Partnership as part of Codeshare Agreement

Qualifying JetBlue TrueBlue® and Etihad Guest members able to earn and redeem across both airlines starting 8 May 2024.

Agreement further supports Etihad’s investment in the US market following the launch of a new service between Abu Dhabi and Boston and the introduction of the A380 to the New York route.

Etihad Airways, the national airline of the United Arab Emirates and JetBlue, New York’s Hometown Airline®, today announced the addition of loyalty benefits starting 8 May 2024, as part of its long-standing codeshare partnership. The agreement between the two airlines was celebrated at Dubai’s Arabian Travel Market today.

As part of this partnership, members of JetBlue’s TrueBlue loyalty programme and members of Etihad Guest, the loyalty programme of Etihad Airways, will now be able to earn and redeem Miles in the programme of their choice when flying across the network of either airline.

This partnership complements the respective programmes’ portfolio of redemption options with Etihad Guest miles redeemable against a wide range of experiences from flights and worldwide hotel stays to converting miles into a reward card for shopping. In addition, last year JetBlue launched its new TrueBlue loyalty program, offering members more value with the introduction of tiles to track status, Perks You Pick®, expanded Mosaic levels for the airline’s most loyal customers and more ways to earn perks and status than ever before. Understanding that no two travellers are alike, TrueBlue gives customers the ability to choose the rewards that are most valuable to them and earn points whether they fly, buy, drive or shop.

The customer loyalty offerings build on both airlines’ near decade of partnership, which delivers access between New York and Boston to Etihad’s global network of more than 70 destinations and over 40 destinations across JetBlue’s network within the Americas.

Mark Potter, Managing Director Etihad Guest, said: “JetBlue has been an important partner for Etihad for almost a decade and we’re thrilled to be extending this partnership to our loyalty programmes, benefitting both of our airlines’ valued members. We look forward to welcoming and rewarding TrueBlue members.

“This also further bolsters Etihad’s commitment to the US market, following the recent launch of our direct service connecting Abu Dhabi and Boston, as well as introducing our popular A380 onto the New York route, expanding capacity.”

“As a successful partner since 2014, we are excited to introduce loyalty benefits as part of our codeshare partnership with Etihad,” said Christopher Buckner, Vice President Loyalty and Partnerships, JetBlue. “This partnership extension delivers both JetBlue TrueBlue and Etihad Guest members more ways to earn and redeem on travel, making exploring either airline’s network of top global destinations even more rewarding.”

Subscribe to our E-Zine

    More

    from latest edition

    IAA to Oversee Airline Compliance as European Accessibility Act Takes Effect
    25th June 2025

    IAA to Oversee Airline Compliance as European Accessibility Act Takes Effect

    The Irish Aviation Authority (IAA) welcomes the European Accessibility Act (EAA), which comes into effect across the European Union on 28 June 2025. This legislation aims to ensure equal access ...

    Read more
    Fred. Olsen Travel Appoints Julie Berry as New Managing Director
    25th June 2025

    Fred. Olsen Travel Appoints Julie Berry as New Managing Director

    Berry, who joined Fred. Olsen Travel in the spring, steps into the role with a wealth of industry experience and a clear vision for the future of the business. Prior to joining Fred. Olsen Trave...

    Read more
    United Connecting Customer App Features + Fourth of July Forecast and Trends
    25th June 2025

    United Connecting Customer App Features + Fourth of July Forecast and Trends

    New features are exclusive to United app and include personalized, turn-by-turn directions to connecting gates with estimated walk times, real-time flight status updates, tips for longer layover...

    Read more
    Tourism Ireland join ‘Meet in Ireland’ team at The Meetings Show London
    25th June 2025

    Tourism Ireland join ‘Meet in Ireland’ team at The Meetings Show London

    ‘Meet in Ireland’ – that’s the message at The Meetings Show in London this week. Tourism Ireland – together with Fáilte Ireland and Tourism Northern Ireland, as part of the ‘Meet in Ireland’ tea...

    Read more
    Maldives – Silver Sands celebrates 25 years
    25th June 2025

    Maldives – Silver Sands celebrates 25 years

    Brian McCarthy of Island Marketing has recently returned from Maldives after attending the 25th Anniversary Gala Dinner for Silversands held at Kurumba Resort. Brian was recognised as the first ...

    Read more
    MSC Cruises Hits the Big Screen with F1® THE MOVIE
    25th June 2025

    MSC Cruises Hits the Big Screen with F1® THE MOVIE

    MSC Cruises is making a spectacular splash in cinemas worldwide today with the release of the much-anticipated racing drama F1® THE MOVIE, starring Brad Pittand Damson Idris as drivers on a fict...

    Read more