Travelbiz E-Zine
8
May
2024

JetBlue and Etihad Airways Announce Loyalty Partnership as part of Codeshare Agreement

Qualifying JetBlue TrueBlue® and Etihad Guest members able to earn and redeem across both airlines starting 8 May 2024.

Agreement further supports Etihad’s investment in the US market following the launch of a new service between Abu Dhabi and Boston and the introduction of the A380 to the New York route.

Etihad Airways, the national airline of the United Arab Emirates and JetBlue, New York’s Hometown Airline®, today announced the addition of loyalty benefits starting 8 May 2024, as part of its long-standing codeshare partnership. The agreement between the two airlines was celebrated at Dubai’s Arabian Travel Market today.

As part of this partnership, members of JetBlue’s TrueBlue loyalty programme and members of Etihad Guest, the loyalty programme of Etihad Airways, will now be able to earn and redeem Miles in the programme of their choice when flying across the network of either airline.

This partnership complements the respective programmes’ portfolio of redemption options with Etihad Guest miles redeemable against a wide range of experiences from flights and worldwide hotel stays to converting miles into a reward card for shopping. In addition, last year JetBlue launched its new TrueBlue loyalty program, offering members more value with the introduction of tiles to track status, Perks You Pick®, expanded Mosaic levels for the airline’s most loyal customers and more ways to earn perks and status than ever before. Understanding that no two travellers are alike, TrueBlue gives customers the ability to choose the rewards that are most valuable to them and earn points whether they fly, buy, drive or shop.

The customer loyalty offerings build on both airlines’ near decade of partnership, which delivers access between New York and Boston to Etihad’s global network of more than 70 destinations and over 40 destinations across JetBlue’s network within the Americas.

Mark Potter, Managing Director Etihad Guest, said: “JetBlue has been an important partner for Etihad for almost a decade and we’re thrilled to be extending this partnership to our loyalty programmes, benefitting both of our airlines’ valued members. We look forward to welcoming and rewarding TrueBlue members.

“This also further bolsters Etihad’s commitment to the US market, following the recent launch of our direct service connecting Abu Dhabi and Boston, as well as introducing our popular A380 onto the New York route, expanding capacity.”

“As a successful partner since 2014, we are excited to introduce loyalty benefits as part of our codeshare partnership with Etihad,” said Christopher Buckner, Vice President Loyalty and Partnerships, JetBlue. “This partnership extension delivers both JetBlue TrueBlue and Etihad Guest members more ways to earn and redeem on travel, making exploring either airline’s network of top global destinations even more rewarding.”

Subscribe to our E-Zine

    More

    from latest edition

    Up to 100 new jobs on offer at Dublin Airport
    21st November 2024

    Up to 100 new jobs on offer at Dublin Airport

    Dublin Airport has announced plans to add up to 100 new security officers over the coming months as it gets ready to improve standards for passengers even further in 2025. As a record year at Du...

    Read more
    Etihad Reports October 2024 Traffic Statistics
    20th November 2024

    Etihad Reports October 2024 Traffic Statistics

    Etihad Airways, the national airline of the United Arab Emirates, has released its traffic statistics for October 2024, highlighting continued strong performance. The airline welcomed 1.6 millio...

    Read more
    Nominations for Irish Travel Industry Supplier Awards and Member Awards Entries are now open
    20th November 2024

    Nominations for Irish Travel Industry Supplier Awards and Member Awards Entries are now open

    Travel agency staff are invited to nominate their preferred travel industry suppliers for entry into the Irish Travel Industry Awards in association with MSC Cruises. The Irish Travel Industry A...

    Read more
    Universal Orlando Resort Reveals A First Look Inside Harry Potter And The Battle At The Ministry
    19th November 2024

    Universal Orlando Resort Reveals A First Look Inside Harry Potter And The Battle At The Ministry

    Today, Universal Orlando Resort is sharing a sneak peek inside the stunning, full-scale recreation of the British Ministry of Magic that will be the setting of the innovative new attraction, Har...

    Read more
    United Sees Nearly 30% Surge in Travel to European Christmas Markets
    19th November 2024

    United Sees Nearly 30% Surge in Travel to European Christmas Markets

    United today reported bookings to European destinations are up nearly 30% compared to 2019 and up almost 10% versus last year, as more Americans opt to spend their holiday dollars on experiences...

    Read more
    Embrace A Giant Festive Season Across Northern Ireland
    19th November 2024

    Embrace A Giant Festive Season Across Northern Ireland

    It’s the most wonderful time of the year to embrace a short break with extra sparkle. So, if you’re craving adventure or a relaxing retreat, Discover Northern Ireland has a stocking full of idea...

    Read more