Tech tourism boom in Los Angeles

Discover DATALAND, the World’s first Museum of AI Art.

Los Angeles is emerging as a global leader in “Tech Tourism,” where artificial intelligence (AI), immersive entertainment, robotics, biometrics and smart infrastructure are transforming the visitor experience. The newest addition to this movement is DATALAND, the world’s first Museum of AI Art — a groundbreaking cultural destination where human creativity and machine intelligence converge. Plus, the recently announced ounced opening date for the highly anticipated Samuel Oschin Air and Space Center is 13 November, when visitors will see the awe-inspiring Space Shuttle Endeavour in launch position for the first time.

As the city hosts eight FIFA World Cup 2026™ matches and looks ahead to the LA28 Olympic and Paralympic Games, Los Angeles is showcasing how technology can enhance every stage of the travel journey. From arrival at Los Angeles International Airport (LAX) to the way visitors move, stay and explore, the city is becoming a living showcase of connected, personalised and immersive travel. To celebrate the opening of DATALAND, Los Angeles Tourism invites travellers to discover the city’s most innovative tech-forward attractions and experiences across arts and culture, mobility, hospitality and entertainment.

AI & IMMERSIVE ARTS & CULTURE

While Los Angeles is renowned as the entertainment capital of the world, it is also home to more museums, galleries and performing arts venues than any other city in North America — making it a natural home for the next generation of creative innovation.

1. Enter the future at DATALAND, the world’s first AI-native museum

Recently opened on 20 June, DATALAND is the world’s first Museum of AI Art, transforming the traditional museum into an intelligent, ever-evolving cultural experience. Created by Refik Anadol Studio and located within Frank Gehry’s The Grand LA in Downtown Los Angeles, the 25,000-square-foot “living museum” combines artificial intelligence, neuroscience, wearable technology, scent, light and sound to create immersive artworks that adapt and evolve in real time. By blending human imagination with machine creativity, DATALAND places Los Angeles at the forefront of a new generation of personalised art experiences.

2. Step into immersive worlds at Meow Wolf Los Angeles

Opening in late 2026, Meow Wolf will transport visitors into a mind-bending universe of immersive art, interactive storytelling and cinematic wonder. Located at the HHLA entertainment and retail complex, the collective’s sixth permanent destination will draw inspiration from Los Angeles’ legacy of film, illusion and surrealism, inviting guests to explore neon-lit labyrinths and fantastical worlds where art, technology and imagination collide.

3. Dream big at the Samuel Oschin Air and Space Center

The new Samuel Oschin Air and Space Center will officially open on 13 November 2026, inviting visitors to stand beneath one of the most awe-inspiring sights in aerospace history: the Space Shuttle Endeavour displayed vertically in launch position, as if moments away from liftoff. The centrepiece of the new facility at the California Science Center, the fully stacked shuttle, external tank and boosters will create a dramatic, one-of-a-kind experience that brings the scale and ingenuity of space exploration to life. Through immersive exhibits and hands-on experiences, visitors can explore the technologies that took humans beyond Earth — and those that could shape the future of space travel.

4. Lucas Museum of Narrative Art

Opening in September 2026, the Lucas Museum of Narrative Art will redefine the museum experience through the lens of storytelling. Founded by Star Wars creator George Lucas and Mellody Hobson, the futuristic, spaceship-like building designed by renowned architect Ma Yansong, will bring together film, digital media, illustration, photography and immersive technologies to explore how stories shape the world around us. With interactive exhibits, cinematic experiences and one of the most significant collections of narrative art ever assembled, the museum promises a compelling journey through the past, present and future of human imagination.

FUTURE MOBILITY & SMART CITY EXPERIENCES

5. Experience the future of travel at LAX

The Tech Tourism experience begins the moment visitors land at Los Angeles International Airport (LAX), where one of the world’s largest multi-billion dollar airport modernisation projects is creating a faster, smarter and more seamless journey. From facial recognition and biometric screening to automated check-in and faster immigration processing via the Mobile Passport Control (MPC) app – LAX is embracing a future of frictionless travel. The result is shorter queues, fewer document checks and a faster journey through one of the world’s busiest airports.

Set to open in 2026, SkyLink, the new automated people mover will further revolutionise the airport experience. The driverless electric train system will connect terminals, the consolidated rent-a-car facility and Metro services, allowing visitors to bypass road traffic and move through one of the world’s busiest airports with unprecedented ease. Together, these innovations position LAX as a next-generation global gateway designed for speed, convenience and connectivity.

6. Take a driverless ride with Waymo

Getting around Los Angeles is becoming an attraction in itself thanks to Waymo‘s autonomous vehicles. Using advanced artificial intelligence, sensors and real-time mapping, these self-driving cars navigate the city’s busy streets without a human driver behind the wheel. Visitors can simply book a ride through an app and experience firsthand a technology that is redefining urban mobility and offering a glimpse into the future of transportation.

7. Spot delivery robots on the streets of LA 

In Los Angeles, even food delivery is getting a high-tech upgrade. Across the city, autonomous robots operated by companies such as Serve Robotics travel sidewalks independently, using AI, cameras and sensors to safely navigate urban environments while delivering meals and goods. What once felt like science fiction has become part of daily life, giving visitors a front-row seat to how robotics is transforming cities in real time.

SMART LIFESTYLE & HOSPITALITY

8. Dine at the world’s most futuristic roadside stop: Tesla Diner 

Part diner, part drive-in cinema and part EV charging hub, the Tesla Diner reimagines the American road trip for the electric age. Located on historic Route 66, the retro-futuristic destination combines a Supercharger station with an all-day diner and drive-in experience, creating a seamless blend of technology, mobility and lifestyle.

While vehicles charge, guests can order food, watch content on giant LED mega-screens or stream entertainment directly to their vehicle via Tesla’s in-car systems. Equal parts nostalgia and innovation, the Tesla Diner offers a uniquely Los Angeles experience where dining, entertainment and next-generation transportation converge.

9. Stay in an immersive sound-driven environment at W Hollywood

At W Hollywood, artificial intelligence is transforming both wellness and entertainment. Through a partnership with Tempo AI, the hotel has replaced static playlists with dynamic soundscapes that adapt in real time to guest preferences, the time of day and the energy of each space. At the hotel’s wellness centre, an AI-powered robotic massage system uses advanced body-mapping technology to deliver personalised treatments tailored to each guest. Using millions of data points to map muscle structure and areas of tension, the system creates a customised recovery experience that blends robotics, artificial intelligence and wellness technology.

10. Beat jetlag with a visit to a private Recovery Cabin at the Conrad Hotel Spa 

At the Conrad Spa Los Angeles, wellness meets technology in one of the city’s most innovative luxury spa experiences. Located in Downtown LA, the spa combines infrared saunas, private Recovery Cabins, touchless wellness technology and science-led skincare treatments featuring LED light therapy, cryotherapy, ultrasound and JetPeel technology.

The Spa’s 60-minute ‘Recover’ package utilises a mix of advanced wellness tools designed to ease stress, support recovery, and improve sleep. The session includes HigherDose Infrared PEMF Mat to ease pain, relax muscles, and support full-body recovery; NuCalm Recharge Sound Therapy, using neuroscience-based tech to calm your mind and promote better sleep; and Normatec Compression Therapy Boots to improve circulation, reduce swelling, and refresh tired muscles.

NEXT-GENERATION ENTERTAINMENT & VENUES

11. Watch sports and concerts in shared reality at COSM

Part immersive theatre and part sports venue, COSM is pioneering a new entertainment category known as “shared reality.” Inside its giant dome, audiences are surrounded by ultra-high-resolution visuals and spatial audio that place them at the centre of live sporting events, concerts and cinematic experiences. Whether courtside at an NBA game or front row at a concert happening thousands of kilometres away, visitors experience content in a way that blurs the boundary between physical and digital worlds.

12. Enter the world’s most advanced basketball arena at Intuit Dome

Purpose-built for the digital age, Intuit Dome is redefining the live sports experience. Home to the LA Clippers, the venue uses facial recognition technology through its “Game Face ID” system, allowing fans to enter the arena, purchase food and access tickets with minimal physical interaction. Combined with personalised services delivered through the venue’s app, the result is a highly connected experience designed to reduce queues and maximise time spent enjoying the event.

13. Step inside the connected stadium of the future at SoFi Stadium

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Home to NFL teams the Los Angeles Rams and Los Angeles Chargers, SoFi Stadium has become a global benchmark for technology-driven fan experiences. At its centre is the Infinity Screen, the largest double-sided 4K video board ever constructed, suspended above the field and visible from every seat. Combined with advanced connectivity, mobile-first services and immersive digital content, the venue transforms live sport and entertainment into a cinematic experience. SoFi Stadium will also take centre stage during the FIFA World Cup 2026™ and LA28 Olympic and Paralympic Games.

14. Ride the fastest roller coaster in Universal history 

Opening in 2026, Fast & Furious: Hollywood Drift will introduce Universal Studios Hollywood‘s first high-speed outdoor roller coaster and the fastest ride in the Universal theme park portfolio worldwide. Inspired by the blockbuster film franchise, the attraction will propel riders up to 72 mph using a groundbreaking ride system featuring 360-degree rotating vehicles designed to replicate the sensation of high-speed drifting. Combining cutting-edge coaster technology with cinematic storytelling, Hollywood Drift blurs the line between roller coaster and movie experience. As riders race above the park in vehicles modelled on iconic Fast & Furious cars, the attraction delivers a new generation of immersive entertainment that could only happen in the entertainment capital of the world.

From AI-generated art and driverless vehicles to robotic wellness treatments and shared-reality entertainment, Los Angeles is transforming the visitor experience through technology. With the launch of DATALAND and a rapidly expanding ecosystem of tech-powered attractions, the city is emerging as the world’s leading destination for Tech Tourism — where the future isn’t imagined, it’s experienced.