Travelbiz E-Zine
3
November
2025

VIVA Cruises appoints Stephen Sands as Consultant to accelerate growth in Ireland

European river cruise specialist, VIVA Cruises, has announced the appointment of Stephen Sands as Consultant, reinforcing the company’s ongoing commitment to the Irish market and its valued trade partners across the UK and Ireland.

Stephen joins VIVA Cruises as a consultant, supporting Michelle Daniels, country manager UK & Ireland, Australia & New Zealand.  Stephen brings with him over a decade of experience at Riviera Travel, where he played a pivotal role in developing the brand in Ireland.  This extensive knowledge of the market and strong relationships within the travel trade will be instrumental in expanding VIVA Cruises’ presence in the region.

“I am delighted that Stephen is working with us to help establish VIVA Cruises in the Irish market,” said Michelle Daniels. “His proven expertise and passion for the Irish travel sector make him the ideal partner as we look to strengthen our brand and deliver even greater value to our trade partners.”

Stephen’s appointment underlines VIVA Cruises’ dedication to investing in the market and working collaboratively with the trade to deliver exceptional river cruise experiences.

Trade partners and media are invited to connect with Stephen and the VIVA Cruises team to learn more about upcoming initiatives and partnership opportunities.

For more information about VIVA Cruises, please visit: www.viva-cruises.com

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