Travel Counsellors Ireland Celebrate Record-Breaking Success at #20Beyond2025 Conference

Don Shearer (Managing Director of Travelbiz and Travelfinders Ireland) reflects on an unforgettable weekend of celebration, recognition and unity at the 20th Travel Counsellors Ireland Conference.

The #20Beyond2025 Conference marked a major milestone for Travel Counsellors Ireland, bringing together over 70 Travel Counsellors and more than 60 valued trade partners in a dynamic celebration of success, growth and collaboration. Hosted over two days, the event acknowledged individual and collective achievements across the business, under the inspiring leadership of Cathy Burke, Managing Director of Travel Counsellors Ireland.

“This event was nothing short of magical,” said Don Shearer. “The passion, professionalism and sheer joy from the Travel Counsellors community was palpable. It was an honour to witness and share in the celebration”.

Celebrating Excellence in Travel Counsellors Ireland.

Awards were presented to outstanding individuals and teams across various categories, highlighting not only high performance, but also long-standing dedication, innovation and customer excellence.

Net Promoter Score (NPS) Winners

Leisure: Michael Kelly

Corporate: Brenda Murray-Flynn

Service Milestones

20 Years as a Travel Counsellor: Lorraine Lawless, Mary Foyle, Kathy O’Sullivan

15 Years: Martina Hayden, Margaret Kelly

10 Years: Sinead Lonergan, Lorraine Wynne, Maeve Doherty, Sharon Tiernan Murphy

Top Performers & Special Recognition

New to Gold: Sarah Appleton

Biggest Booking Value (€250,000): Emma Campbell

TC Journeys Winner: Mandy Walsh (Winner of three major awards in 2025)

Shining Star: Rachael Higgins

Business Excellence: Andre Bedford

Head Office Honours

Special recognition was also given to key members of the Travel Counsellors Ireland Head Office team:

20 Years of Service: Cathy Burke

15 Years: Bernie Whelan

10 Years: Caitriona Kelliher

Travel Counsellors Award Winners 2025

Business Growth: Brenda Murray-Flynn

Business Partner of the Year: Ivan Beacom (Aer Lingus)

Customers for Life: Mandy Walsh

Lifetime Achievement: Mary Foyle

Making Waves Award: Alanah Byrne & Suzanne Row (MSC Cruises)

Most Helpful TC: Sharon Tiernan Murphy

New Business Champion: Andre Bedford

Top Cruise TC: Sinéad Lonergan

Top New Starter: Miriam Kelliher

Top Performing Corporate TC: Catherine Maguire

Top Performing TC: Emer McDermott

 Looking Ahead

Travel Counsellors Ireland continues to set new benchmarks within the industry, with an unwavering focus on customer care, innovation and building lasting relationships.

“Our full Travel Counsellors Ireland Conference report will be featured in next week’s Travelbiz Trade Partners E-Zine,” added Don Shearer. “Congratulations once again to Cathy, Bernie, Ciara and the entire Travel Counsellors Ireland team for leading with heart, purpose and excellence”.

Stay connected with Travelbiz for the latest trade updates via the new Travelbiz Hub:

https://travelbiz.ie/travel-trade-updates/