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BREAKING NEWS - MSC Cruises appoints new Head of Sales in Ireland

23rd January 2019 - 4:05pm

Suzanne Rowe, Head of Sales Ireland

Suzanne Rowe, Head of Sales Ireland

MSC Cruises are delighted to announce the appointment of Suzanne Rowe to the position of Head of Sales, Ireland starting with immediate effect.  The announcement follows a land mark year for MSC Cruises in the country which has seen the world’s largest privately owned cruise line celebrate 10 years trading in Ireland with the most successful year of sales ever.  

Suzanne will take strategic leadership for representing the brand, further building on MSC Cruises market leading brand success. Suzanne will report directly  to Steve Williams, Director of Sales UK & Ireland and will take over leading the team of RSM’s which includes Alana Byrne and Erica Oglesby who we are delighted to confirm is shortly back from maternity leave. 

Of Suzanne’s appointment Antonio Paradiso, MD MSC Cruises UK & Ireland said ‘The cruise industry in Ireland is going from strength to strength and at MSC Cruises as market leader in the country we want to lead the way in further expanding distribution by creating engaging content and campaigns that inspire consumers to choose a cruise holiday. Suzanne has the expertise across Sales, Marketing and Event Management to do this and I look forward to continued success in the Irish market.’

Suzanne comes to the role following 25 years at the helm of Konnections, a well-established Irish based consultancy firm. She is a dynamic results oriented professional with expertise in Sales & Marketing, Product Development & Brand Strategy.

2019 promises to be a further exciting year for MSC Cruises as the market leader in the Mediterranean, with continued expansion in Dubai & the Middle East, with two ships sailing the region for the forthcoming season & a rapidly expanding portfolio in the Caribbean MSC Cruises views the Irish market as instrumental to their long term growth strategy. 

Steve Williams commented ‘Our commitment to the Irish market remains at the very top of the agenda for MSC Cruises and it is really exciting to find an all-rounder like Suzanne who is experienced in creating long term strategic plans for an array of clients. Suzanne’s skills will be key to MSC Cruises development over the next 10 years as we launch a further 14 ships including MSC Bellissima and MSC Grandiosa in 2019, open Ocean Cay Marine Reserve, MSC Cruises private island and launch a fleet of ultra-luxury ships.’

Prior to setting up Konnections Suzanne was employed by Club Med in Paris. She then worked with the Doyle Hotel Group as the Sales & Marketing Manager for the 5 Star Berkeley Court & Westbury Hotels. Suzanne went on then to  work in some of the most prestigious Sales and Marketing Departments  in the world such as The Ritz Carlton in Boston, Ballyfin Demesne, Ashford & Dromoland Castle, Sheen Falls Lodge Hotel & The K Club where she gained vast experience in corporate, leisure and conference sectors in the Irish, European and American markets. Her endorsements confirm a proven ability to create strategic alliances and inspire potential clients.

The dedicated team of three is also complemented by a further team of two in Northern Ireland (Colin Rillie & Claire Smith). We have really enjoyed an incredible year in 2018 and want to build on this incredible success as we move forward into 2019 and beyond.

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